About Face Beauty
In a bold move to make a splash in the beauty industry, the prolific artist Halsey grew weary of the repetitive narratives told time and time again. Recognizing the need for a collection that was both strikingly edgy and refreshingly unpretentious, Halsey entrusted our team with the task of bringing her vision to life.
Through collaborative efforts and a shared passion for innovation, we embarked on a creative journey that resulted in the birth of the "Light Lock" collection. Drawing inspiration from the enchanting prism, we crafted a cohesive range of products that captured attention and solidified the brand's prominence in the industry.
The collection encompasses a lip gloss, highlighter stick, fluid highlighter, and a compact, each meticulously designed to exude an unapologetic allure. From the mesmerizing pigments to the effortlessly blendable formulas, every aspect was crafted with precision and a relentless commitment to excellence.
The "Light Lock" collection is a testament to Halsey's desire to break boundaries and defy conventions. By seamlessly merging striking aesthetics with authentic artistry, we created a hero collection that put the brand firmly on the map, captivating beauty enthusiasts worldwide.
Year: 2020
Client: About Face Beauty
Materials: PETG
3D / Renders: Kevin Jean